Jihao Jiyi is also "excellent". It is a market IP founded by Hainan Shenghe Operation Management Co., Ltd. under Shengfeng Group, which collects Hainan's unique products and cultural arts, and combines them with current trends to provide the best life experience.

　　From 2019 to 2020, Hainan Shenghe Operation Management Co., Ltd. successfully held two sessions of Jihao Market in Haikou with the themes of "Creative Life" and "Organic Farmers".

　　The third Jihao Market successfully concluded in September 2021. Compared to the previous two sessions, this event has upgraded the concept of the market, integrating more vivid and innovative content on the basis of the original content. With the positioning of "Small Creativity Festival", it generates more creativity and content through interaction between vendors and fans and tourists. It continues to deeply cultivate organic agriculture, entrepreneurial projects, entertainment trends, and quality of life, providing a more diverse lifestyle experience for everyone.